A CITY ROSE.
Picking a location was easy. With the #regalrosestudio located on the outskirts of London, we decided upon one of our favourite areas; Shoreditch. The diverse options of backdrops meant we could have a good search for the perfect place to really set off the colour and styles in the collection.
It's never straight forward to shoot on an outside location. Apart from walking around as a team of 'bag people'; carrying everything from ladders, cameras, tripods to a whole wardrobe of clothes, stack of make-up and collection of emergency jewellery pliers, there's also the problem of keeping a half dressed model warm who's dressed for the height of summer! Poor girl. Luckily we were kindly given a room at The Hoxton Hotel to get hair and make-up complete before we headed outside. BIG thanks to The Hoxton!
The face of our new SS17 collection. Angelina Jesson from Premier Model Management had the ideal look we wanted to complement the collection. Fresh faced with a grungy vibe, we went with a sultry smoky eye and thick dark glossy lip. Perfecto.
We had the amazing Nikki on board for make-up and also her wonderful assistant. A talented duo who's efforts were second to none. Nikki hand painted the delicate tattoo inspired shoulder rose you can see throughout the campaign imagery.
And so we got to work. Shooting against soft greys and hard surfaces whilst searching for abstract backgrounds of distorted patterns and decaying vintage paint work.
On hair we had the lovely Charlie Wilkinson. Talented with a great eye for detail, Charlie took Angelina's hair to the next level with a quirky, textured yet subtle feel.
And last but not least! Photographer Marc Hayden shot and edited the shoot. Marc's unique style of photography and editing was perfect for the City Rose campaign. And his experience in shooting in the City was a big plus!
Styling by twin sisters Rebecca & Louisa who co-founded Regal Rose Jewellery and also design the seasonal collections! (and everything else in-between)